Kyle Wege
Architectural Photography Project Review: Iowa ...

With a mixture of educational spaces, offices, conference rooms, MEP systems, and laboratory space, ISU’s VDL offered a diverse selection for photography. The facility was on the precipice of students starting classes and we would not be permitted to photograph after that point, so we had a tight timeline for production and limited numbers of folks to include in our imagery. With the help of a few students and the production crew standing in, we were able show the function and scale of each space and how Strang’s design intent helped create an optimal educational VDL facility. Below we share the gallery of images created, take a look!

Architectural Photography Project Review: Iowa State University VDL
Kyle Wege
Building Waves: A Testimonial Journey of ...

The most powerful testimonial is one that you can see and hear for yourself, from someone who is similar to you or works in a similar role. This was the driving force behind Crimson Sun Studios’ work with Friede & Associates. After more than 20 years of building a strong relationship with Kalahari, they wanted to show how far they go for their clients and the quality of service they provide. What better way than hearing it directly from the owner of one of the most celebrated and successful waterpark resorts in the world.

Building Waves: A Testimonial Journey of Crafting a World-Renowned Resort
commercial, video, marketing
Kyle Wege
Soar to Success: Leveraging Drone Media for ...

Embarking on a construction project is like setting out on an adventure, each day marked by progress, challenges, and the promise of the finished masterpiece. Picture this: a technology that not only oversees the journey with precision but also transforms it into a captivating narrative that speaks volumes. Enter the world of drone media, where the skies are no longer limits but canvases to paint the story of construction progress. The magic of drones doesn't just track the evolution of a building but crafts a tale of innovation and excellence. This isn't just about progress; it's about winning future projects with a story that soars above the rest in the ever-evolving landscape of construction. Learn more in this educational and actionable post…

Soar to Success: Leveraging Drone Media for Construction Progress and How it Helps Win Future Work
Kyle Wege
Building a Legacy: Unveiling Friede's ...

This testimonial video capturing Topel's positive experience serves as a powerful testament to Friede's capabilities in delivering construction projects that have a tangible impact on businesses. It not only highlights the successful outcome of the building expansion but also showcases Friede's expertise in creating functional, long-lasting, and efficient spaces tailored to their clients' unique requirements. Click through the read more and watch the video.

Building a Legacy: Unveiling Friede's Construction Success Story Through Testimonial Video
Kyle Wege
Stark Company Realtors Office Remodel by ...

Stark Company Realtors is Madison’s oldest realty company, dating back to 1908. There is a long history there, spanning through generations of the Stark family. Zebradog was tasked with updating the Stark logo, as well as reimagining the Stark office interiors to build stronger community. See the imagery and video inside…

Stark Company Realtors Office Remodel by Zebradog

commercial photography

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Jacknife Interiors Photography | A Behind-The-Scenes Look

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Jacknife Interiors Photography | A Behind-The-Scenes Look

Jacknife is a new sushi restaurant in Madison featuring delicious and quick rolls, bowls, and more. The interiors feature unique artwork, graphics, and bold colors to draw the eye to the many creative design elements used within the space. I was hired to photograph the interiors by one of my favorite clients, Iconica, who did the buildout of the space for the restaurant owners (who also own the restaurant RED). The results are a beautiful, open space with natural light and room for guests to enjoy good food and good conversation.

Take a deeper look at the finished images we created, as well as some behind-the-scenes looks at production and photo retouching.

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Behind the Scenes: Commercial Interiors Photo Retouching

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Behind the Scenes: Commercial Interiors Photo Retouching

A large part of creating beautiful and emotive architectural imagery comes through quality post-production techniques. Some of these involve layer blending, luminosity masking, color management and removing color casts, adding elements like models, and removing elements like hanging microphones that don’t speak to the architecture, construction, or interior design. A strong workflow and understanding of layer building are necessary for creating strong imagery. Watch these videos to see behind the lens of production and the retouching process.

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READ(y) To Wear Portraits | Madison Reading Project

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READ(y) To Wear Portraits | Madison Reading Project

For this shoot, we were supporting Madison Reading Project in their 3rd annual “READ(y) to Wear” fashion show with fashion-inspired portraits of the models and their team’s dress designs. This behind-the-scenes video shows a bit from the production and what went into our setup. Click through the watch the video and see all the final images.

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Marketing A Positive Impact

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Marketing A Positive Impact

Watch the behind-the-scenes video showing the creation of the composite image “Crisis Scene”, as well as read some of the creative vision behind the photo.

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Creating A Composite Image for Advertising

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Creating A Composite Image for Advertising

Behind-the-scenes and final image of a composite image created for REACH-A-Child. Watch how a commercial photographer lights an ambulance and brings elements together in photoshop to create a high-quality, composite image for advertising.

Health and Hope for Haiti

Health and Hope for Haiti

View photos and read about my experience photographing the final construction and grand opening of a medical clinic in Jacmel, Haiti.